Like most people in Houston, I was shocked and saddened to hear about this.

As flames ripped through one of Houston's most notable retail icons Thursday night, Gallery Furniture founder Jim McIngvale vowed to rebuild.

But McIngvale, who earned fame with his colorful commercials and self-imposed moniker of Mattress Mack, acknowledged "millions and millions" in dollars of merchandise had been damaged in his flagship store's warehouse.

To his employees he promised, "We won't quit."

This morning he was at his other location at 2411 Post Oak Blvd., which opened earlier this year, preparing to start selling furniture again. True to form, shortly after dawn he was filming a commercial to remind customers of the new Galleria-area location.

McIngvale said it wasn't clear when he could get back into the original location, much less reopen it. In the meantime, he said the store is scouting locations for warehouse space to house several truckloads of furniture on its way.