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July 11th, 2018:

Gravis: Cruz 51, O’Rourke 42

Here’s a new poll of four statewide races in Texas, for which there may or may not be any news coverage. The executive summary:

Gravis Marketing, a nonpartisan research firm, conducted a random survey of 602 likely voters across Texas. The poll was conducted from July 3rd through July 7th and has a margin of error of ±4.0%. The totals may not round to 100% because of rounding. The survey was conducted using an online panel of cell phone users and interactive voice responses. The results are weighted by voting demographics. The poll was paid for by Gravis Marketing.

Rep. Beto O’Rourke

As there is no news story to excerpt, I’ll just go straight to the results:

US Senate: Ted Cruz 51, Beto O’Rourke 42

Governor: Greg Abbott 51, Lupe Valdez 41

Lt. Governor: Dan Patrick 46, Mike Collier 44

Attorney General: Ken Paxton 45, Justin Nelson 41

There are a bunch of approval and issue questions in the polling memo, so feel free to browse through it. I will note two things. One is that Gravis is rated as a C+ pollster by FiveThirtyEight, better than some but worse than many others. Like Quinnipiac, they have no record in Texas prior to this year that I’m aware of. Two, while I haven’t spent any time critiquing subsamples in the polls we’ve seen so far, I have to say that the subsamples in this poll are nuts. Somehow, Gravis found the most ridiculously and unbelievably Republican group of 18-29 year olds and Hispanics I’ve ever seen, as well as the least hostile-to-Democrats Anglos. I have no explanation for this, and to some extent it doesn’t really matter. It is what it is, and what it is is another data point. And that data point brings the Senate poll average to 46.9 for Cruz, and 40.0 for O’Rourke.

I heard about this poll via a campaign email from Mike Collier, who for obvious reasons wanted to tout this result. (The TDP subsequently posted about it.) The low “don’t know/no answer” rate for the Lite Guv and AG questions is suspicious, but maybe that’s a function of their “likely voter” screen. Collier trails Patrick 50.4 to 42.8 among white voters, which is why he is so close in the race despite trailing 43.8 to 36.4 among Hispanics and leading by a mere 57.9 to 34.9 among blacks. Did I make my incredulity about this polls’ subsamples clear enough? You see some wacky stuff sometimes when the subgroups are small, but good Lord. As I’ve said, it’s a data point. Don’t make any more of it than that.

CD07 candidates endorse the August flood bond referendum

What I would expect.

U.S. Rep. John Culberson and his challenger, Lizzie Fletcher, found rare common ground on Wednesday as both endorsed Harris County’s proposed $2.5 billion flood infrastructure bond proposal.

Culberson said he can match every local dollar Harris County puts toward flood recovery with up to three federal dollars, ensuring the county would have access to additional flood mitigation funds it would not have to repay.

“I support that bond proposal, because that will increase the amount of money Harris County can put on the table, which allows me, as the appropriator, to put more federal dollars into the projects,” Culberson said.

Fletcher, his Democratic opponent, said the bond is critical to addressing the county’s chronic flooding problem.

“We saw as recently as last week how essential these investments in projects are to our community as Independence Day became another flood day in Houston,” she said in a statement.

It’s hard to imagine either candidate not endorsing any remotely sound flood bond measure. It would have been highly iconoclastic, and very much a campaign issue, if one of them did not do so. By the same token, it’s hard to imagine this bond passing if it doesn’t get robust support from within CD07. Go back to the 2013 referendum to build a joint processing center for the jail and combine the city jail into the county. It barely passed despite there being no organized opposition but very little in the way of a campaign for it, and it owed its passage to the voters in Council districts C and G, for which there is significant overlap with CD07. (This was an odd year election, and while the County Clerk has made some changes to its election canvass data since then, the only district information I had for this was Council districts.) Having both Culberson and Fletcher on board helps, but it’s not sufficient by itself, especially for a weirdly timed election. It’s a start, but more will be needed for this thing to pass.

The story behind the MJ Hegar video

Cool little “making of” feature.

MJ Hegar

Mary Jennings “MJ” Hegar, a 42-year-old mother and Republican turned “independent Democrat” running for Congress in Texas, is an Air Force veteran and retired Air National Guard helicopter pilot who didn’t let an abusive biological father, knee injuries, and sexual bias, harassment and assault stop her from doing three tours in Afghanistan that climaxed with a rescue mission gone awry in which she strapped herself to the skids of a chopper and fired at the Taliban. Her service earned her a Purple Heart. Back stateside, she successfully sued the Secretary of Defense (Hegar, et al. v. Panetta) to get the Pentagon to end the policy that officially barred women from combat, was named by Newsweek as one of 125 “Women of Impact” of 2012 and wrote a bestselling book called Shoot Like a Girl that came out last year and is now set to be turned into a movie with Angelina Jolie reportedly in talks to play the lead role.

“She’s a badass,” Democratic ad maker Cayce McCabe told me last week.

McCabe’s biggest concern heading into the shooting and editing of the 3½-minute biographical spot released last month was whether or not he could “do her story justice.”

He did. The ad immediately began to ricochet around the internet, Hegar’s fundraising and name recognition turbocharged by millions of YouTube views and Facebook shares. It earned her coverage in news outlets as varied as USA TodayAdweek and People. It got her on CNN and MSNBC. And it has made her a Democratic candidate to watch in Texas’ 31st Congressional District, which is composed of suburban and rural areas north of Austin, includes Fort Hood in Killeen and has voted for nobody but GOP Rep. “Judge” John Carter since it was created more than a decade and a half ago.

It also was the third Putnam Partners ad in the past two years that made a Democratic military veteran go viral. In 2016, it was Jason Kander, his blindfold and his AR-15. In 2017, it was Amy McGrath, the first female Marine to fly an F/A-18 fighter jet in combat, launching her upstart candidacy in Kentucky’s 6th District. This year, it’s Hegar.

[…]

Doors” went viral, McCabe believes, because of Hegar (she’s “dynamic” and “electric”) and because of her story (“good enough to make a movie out of”) but also due to the moment in which it landed. “It’s not an easy time in this country, especially these past couple weeks seeing families ripped apart at the border,” he told me. “So I think a story of somebody overcoming the odds, and fighting, and a warrior—it’s kind of just what people needed.” “Hamilton” creator Lin-Manuel Miranda told his more than 2.4 million Twitter followers it was “the best political ad anyone’s ever seen.”

“We’re in a period when many voters aren’t looking for more of the same, so women and veterans and people who haven’t been in traditional positions of power represent change, and they represent change at a time when more of the same just won’t do,” Margolis said. “This is a political moment where I think a lot of voters are anxious to see something very different in Congress and people who don’t look like everyone else who’s currently there.”

Trippi sees these spots as sneak previews of sorts for 2020. “You’re going to have 16, 17, 18 Democrats running for president of the United States, all doing some kind of compelling long-form video,” he told me.

For the time being, though, in these House races in red states, viral ads have made Democrats who are veterans viable in a way they wouldn’t have been without them.

McCabe thinks it can propel Hegar to a win this fall.

“Absolutely,” he said. The ad cost more than $40,000 to make, a tab shared by her campaign and the Democratic Congressional Campaign Committee, and Hegar didn’t have that much money to burn, but it proved to be more than worth it. “It’s helped her raise a ton of money. I mean, it’s over half a million as of right now. My guess is that it could very well be a million by the time this quarter report comes out.” Added McCabe: “We’re talking about hundreds of thousands of dollars if not close to a million in $5, $10, $25 contributions, so these are not people who are maxed out and cannot give again.” By contrast, Carter, the GOP incumbent, had a little more than $350,000 in his coffers at the end of March.

See here for the background, and here for your original introduction to MJ Hegar. This story came out before Hegar announced her million-dollar haul in Q2, so you can see just how good an investment that video was. Hegar had raised $496K as of May 2, but since she had $458K of that as of March 31 it’s clear the video paid off for her in spades. It surely helps to have a good story to tell, but it just as surely helps to tell that story well. I figure Putnam Partners is getting a lot of calls from other candidates about now.