This is what it looks like when a billboard is born
This is I-10 at Studemont on Wednesday morning. They started building this thing on Monday, and by Wednesday evening there were billboards on display. Once I realized what it was, I said to myself “Don’t we have some kind of billboard-restricting ordinance? How is it that a new billboard is being put up?” As it happens, an earlier version of that ordinance would have allowed some existing billboards to be relocated, but that wasn’t in the final deal. So I’m curious. Did that new ordinance restrict the construction of new billboards? If so, how is it this one got built?
UPDATE: Apparently, I wasn’t the only one who wondered about this.
There’s always been a billboard there. When I drove by recently, I thought they were taking it down.
See, when I drove by it on Monday, it looked like they were putting up the support beams. Maybe I’ve just blocked it all out of my memory.
Looks like they’ve replaced a one-pole sign with a two-pole sign. You can see the shadow of the single pole sign that was replaced in this Google Maps pic.
Also notice that the building there is CBS Outdoor.
OK, that makes sense. It sure looked like they were doing more than just changing a sign. Thanks!
They had to relocate the existing billboard in order to accommodate the I-10 feeder project that will extend the feeder from that intersection down to Taylor. The original support column was right in the middle of where the new feeder will be. If you recall, they cut the end off of the warehouse a couple of years in anticipation of the TxDOT project.