Post-mortem on UH-Downtown name change

It’s safe to say that UH-Downtown will remain UH-Downtown for at least two more years, since there’s no time to get a name change bill through the Lege at this point. The Chron takes a look at how the attempt to change it this year went down the tubes.

One possibility, Houston Metropolitan University, was rejected by faculty as too cheesy. Another, University of South Texas, prompted a letter warning of possible trademark infringement from South Texas College of Law President James Alfini.

Now, it’s back to the drawing board. The school is soliciting proposals from companies to suggest new names.

Maybe that will have a better outcome. It seems clear to me that a lack of trust about the process, as well as a belief that UH-D doesn’t get the respect it deserves from the rest of the UH system were the main factors. If this is going to be pursued further, a process that involves students, faculty, and alumni will be essential to getting any kind of buy-in. I don’t know if they need to do this or not, but they do need to get everyone on the same page.

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  1. Pingback: Whatever happened to renaming UH-Downtown? – Off the Kuff

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